True Wellness Model
Many chiropractors tell me they practice a TRUE wellness model. But when we look at their statistics, procedures, and communications, the truth is many of them do not! The great news is, more and more chiropractors want a wellness practice; they just don’t know how to do it.
If people really knew what was going on with their health, if they really knew what we do, if they really knew that they had a health problem and not a back problem, AND we could help them get healthy and stay healthy for a lifetime, then all we would have to do is show them how they can have it!
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Tags: Chiropractic, Wellness Model
I have spent a great deal of time thinking about this specific question. I was trying to come up with the ideal way to package what I offer so that my message would be completely congruent when talking to clients and people in my community about what it is that I provide as a chiropractor. Was I a back and neck pain doctor? Was I a family doctor seeing people from womb to tomb? Was I a wellness or subluxation-based doctor? 
